As web designers and entrepreneurs, we often plan out the year ahead then keep our head down and get busy, neglecting one really, really important practice…to look back and reflect!
That’s exactly what we’re going to do in this special podcast episode.
As I reflect on the year, I wanted to highlight a few clips from interviews from the podcast that really stuck with me.
I honestly could have featured 100 clips but for time’s sake, I kept it to a top 10 🙂 But just know there were many more that almost made the cut!
I hope you enjoy this special episode!
P.S. Did you have a favorite quote or clip from a podcast interview in 2021? Please feel free to share as a comment at JOSHHALL.co/160
In this episode:
00:00 – Introduction
03:21 – Crissy Maier – Combating Comparison Ep 130
05:53 – Wes McDowell – Social Media vs Websites Ep 137
08:15 – Anne Stefanyk – Connect, Converse, Convert Ep 124
13:57 – Bob McElligott – Getting Better on Camera Ep 104
18:04 – Lisa Breedt – Combating Perfectionism Ep 153
21:02 – Walter Hill – Avoiding Catastrophic Mistakes Ep 142
24:34 – Ellen Yin – Not Everyone is an Entrepreneur Ep 114
29:16 – James Schramko – Mindset of Hiring Ep 101
32:26 – Emma Kate – Setting Boundaries Ep 151
33:34 – Pat Flynn – Taking the Risk of Going for It Ep 100
Featured link mentioned:
- Christine Maier | Beautiful, Fearless, Free
- Wes McDowell | Website Strategy Expert
- Kanopi Studios | Web Design, Development & Support Agency
- Bob McElligott | LinkedIn
- Lisa Breedt | Live Creative
- Home – WALTER HILL, JR.
- Ellen Yin
- SuperFastBusiness® Online Business Coaching
- The Smart Passive Income
Episode #160 Full Transcription
Hello, friends, welcome into podcast episode 160. I’m really excited about this episode because it’s a little bit different for the podcast, what we’re going to do in this one is a look back. Since we’re early in 2022, I wanted to take some time to reflect on some of the top moments of the podcast from last year and 2021. And kind of highlight those in this episode.
Now, these are not the top 10 most downloaded episodes, we’re not gonna actually feature an entire episode here, we’re just gonna take snippets from thoughts of some of the top 10 episodes that I recall, as I got to thinking about the show last year and thinking about some of the amazing guests and interviews I was able to do in 2021. And I do want to say that on the top here, these are not the only 10 moments that stuck with me through the podcast, I had 1000s of moments from last year from the podcast, as I hope you did as well, that really impacted you.
These are simply the top 10. That kind of stuck out to me when I went back and listen to some episodes and thought about some of the moments that stuck out to me from the podcast last year. So just keep that in mind. And I think this is really important because as web designers and entrepreneurs, if you’re like me, you’ve often got done with a year, you maybe plan out the next year, and then you’re in go mode, and you don’t take some time to just sit back and reflect. And that’s what I want to encourage you to do with your business just as we’re doing right now with the podcast and reflecting on some of the top 10 moments in 2021. I want you to reflect on last year in your business as well think about what went well think about what maybe didn’t go so well think about what you can change and think about some of the things that you’ve accomplished because sometimes we’ve accomplished a lot in a year, but we just don’t think about it and don’t reflect and take account for what we actually got done.
So that’s what we’re going to do in this episode again, just little snippets from top 10 moments that I personally really just they stuck with me as I thought back through 2021 in the podcast. So we’re gonna start off with number one from Episode 130 with Chrissy Meyer who, if you didn’t listen to the episode, Chrissy First off is an amazing entrepreneur, and awesome author. She is the author of the children’s book, the two tall giraffe, which is about a giraffe with differences. It’s too tall as you might guess.
Now what’s interesting about this is that Chrissy this was a really personal episode for me, by the way, because Chrissy, much like my first daughter was born with a cleft lip and palate. And for those of you who didn’t hear that episode yet, Chrissy went through several surgeries because she had some facial differences that she had to have surgeries on and it obviously affected her growing up and her she talks openly about her learning and how it was different than a lot of other kids. And she really struggled with comparison and imposter syndrome, which we all as web designers do as well. But Chrissy had some amazing thoughts on how to combat imposter syndrome and how to combat comparison. And again, this was personal for me because my eldest daughter, Bria also was born with a cleft lip and palate. And she’s she’s had surgeries. And we’re working with her on how to deal with those differences and the struggles that she may have had. So this episode, we’re going to start off with just a snippet from this talk from Chrissy about how to combat comparison check this out.
1) Crissy Maier – Combating Comparison
Well, I think especially in the creative space, where there’s everybody is in a different spot, everybody has a different focus. You have to focus on what you’re doing, and the change that you’re making for people. You know, my website, I don’t know if you know, I’m sure there’s better ones out there, there’s worse ones out there. But it’s, it’s if you saw what I had before, it’s so much better. So when we compare ourselves to ourselves, we see progress. One thing that I do is I keep a daily, weekly and monthly and annual like tracking, or journal, whatever you want to call it. And every month at the end of the month, I go through it and write down all of my wins for the month. And at the end of the month, I’ll be like, I don’t remember what I did and what I accomplished. And when I go through that sheet, I’m like, Wow, I did a lot.
And so sometimes when you feel like you’re spinning your wheels, you’re getting nowhere, the website didn’t come out, right. Whatever doesn’t feel like it’s going right when you go back and look at all the things that you accomplished in a 30 day period. You’ll be amazed. And I think it’s a comparison of other people. Is it fair to yourself comparison to yourself, shows you the progress that you’re making. And you know, as a web designer, looking at websites you made a year ago. Look at what you made now, and I bet you’ll be like oh wow, I’m I’m doing much better.
I just love that. Chrissy was so amazing. Highly recommend you listen to the full episode 130 with Chrissy Meyer the author of too tall giraffe Now, number two here, my second biggest moment of the podcast that really stuck with me was from one of my awesome colleagues, Wes McDowell, this is going right into to website and particularly, what is the difference between social media and websites? Because I’m sure a lot of your clients are wondering this. I mean, maybe it’s a little bit different now and 2022. But I always had a lot of clients wonder, why do I need a website? If I have a Facebook page? Or an Instagram profile? Like what? Or just a landing page Clickfunnels style page? Like, why do I need an actual website? Well, Wes makes a really good point. It really differentiates the difference between social media platforms, and websites, I want you to take what Wes says right here and put it in your toolbox for the next time that you talk with clients. And they ask you the same question. So check this out.
2) Wes McDowell – Social Media vs. Websites
Yeah, what’s really the difference? I think between having a marketing department and a sales department, I think of social media as the marketing, it’s the driver to get people, it’s to get your word out, it’s to get people over to your sales team, which is your website, that’s where you can really control the conversation in a linear way. Because let’s think of social media, not only are you competing with everything else that’s going on there, right, the cat photos, the the food, photos, the reels, all that kind of stuff. But you’re also competing, if you’re just looking at your account, as doing the job of your website. It’s very scattered. They’re scattered information in a grid, where people just kind of pick and choose ala carte what they want to see versus right they come to your website where you can very smartly lay out a case from top to bottom of all the right information that a person needs to know to be convinced. Can’t really do that on social media. Can I mean not is not as well?
Yes, gosh, Wes is just so good. And by the way, that was episode 137 with Wes McDowell, he’s been on a couple times. Make sure if you haven’t already, go back to Episode 137. Listen, that interview the difference between social media and web sites, Wes is just full of gold. He’s awesome.
Alright, number three here, this is episode 124. With somebody who is a legit web design agency owner, this is Anne Stefanyk. She’s the CEO of Kanopi studios, that’s Kanopi with a K, if you are interested in building a legitimate web design agency that might specialize in other areas as well with digital marketing and E commerce and stuff like that, check this episode out, first off and check canopy studios out as well, because an is incredible.
Now the reason I wanted to feature this, and the reason it really stuck with me is because she talked about what she likes to call the three C’s of marketing, which basically stands for this connect, converse, convert, meaning a lot of people want to just get traffic and get in front of somebody and then make the sale and then go right into converting. But what a lot of people neglect is that very important middle see converse, and this little clip here and is going to talk about how they converse in both LinkedIn and other avenues in their marketing to help a lead become a hot lead, who’s going to be much quicker at converting later on. So check this out.
3) Anne Stefanyk – Connect, Converse, Convert
Okay, so we’ll take it like actually 10,000 feet up and talk about when you’re, when you’re working with a prospect, you have to essentially connect with them, then you need to converse with them. And then you convert them. You can’t go from connect to convert. There’s this in between part that’s really important. So you’ll probably if you’re on LinkedIn, like I get 10 requests a day that are like buy my services. Here we have this we have developers, when people over there, we can do UX like and I’m like to buy from you, you want it to.
So if you’re going to use LinkedIn for networking, the most important part is to remember where does LinkedIn fit into your, your flow of how you connect with lead, right. So there’s a certain amount of work that you’ll do to fill your funnel, which is all of your, like lead generation type work. And then you’ll have when they go into your pipeline, how you work them through your sales funnel. And then when they pop out, it’s not just like the end of the road, then you want to talk about client services and how to retain a client how to keep a client for the long term.
So there’s kind of like three parts to a sales, thinking in terms of revenue, like how do we get the leads? How do we nurture the leads? And how do we convert and keep the leads. So if we’re in that, where LinkedIn falls into play, it falls into a plate in a bunch of different places in there. Right? It falls into play that if you do end up like you know, one of the ways that we’ve strongly used LinkedIn is that if we were going to an event, right, what we will do is we’ll probably get a list of who’s coming to the event. So far a sponsor. If we think about it, if there’s a list of 2000 people and we’re a sponsor, and let’s say it’s $2,000 to sponsor and then we get that list, right, that’s $1 per lead. How many of those are going to be qualified, based on our experience going to events, maybe 10% of them are even want to buy a website sometime in their life, right? Whatever that is. So that’s 200 200.
So then out of that, how many are going to buy from us, right? And we can kind of do some numbers and crunch to see if it’s a valuable investment. And if we can get that list and hone down and then filter it by all the director of marketers, then what we’ll do is we’ll do a casual reach out on LinkedIn that’s like, Hey, I both see we’re going to this event. I’m really excited to meet you there. Next year, in the meantime, no ask no sale, no bla, bla, bla, bla, ultimately, you can also see if you have common connections, you can say, hey, it looks like we have a common connection. I see. You’re also going to this event. Hope to see you there. Okay.
So what happens is you pop into their LinkedIn, and you’ve got they’re like, oh, is this person, but then they’re at the events, and then you meet them? And they’re like, oh great, right. And then when you’re at the event, you can be like, Oh, nice to meet you. Let’s, you know, let’s let me get your email, let’s set up a time to chat, right. And then you have another chance, like LinkedIn is another form of communication, that business people are willing to communicate with you. But they won’t just give you information.
So if you jump into a group, and you’re like, oh, all these people have the same interest, I’m going to start messaging them all, you’re probably going to get very little response, right? It’s more about how do you you know, if you do go to a chamber of commerce networking thing, you know, find them all on LinkedIn and connect with them all on LinkedIn right there, say, hey, it was lovely to meet you. Right? All you have to say is like a connection, because again, all you’re doing connecting, and then the conversing part is you’re gonna post stuff that hopefully you’ve chosen the right director of marketing to connect with, they might not need a website today. But in two years, they do. And all of a sudden, you post something about accessibility of forms for you know, making sure your website forms are accessible or whatever. And they’re like, Oh, that’s interesting person I met there.
And like is an awesome, or what I just I love that episode. That’s 124. Highly recommend checking that out as we talk about more sales strategies in all sorts of avenues both in person and online, like LinkedIn, social media, networking groups, etc. So check that out.
Now, number four, this is a personal favorite for me on the podcast. This is episode 104. With the voice the radio broadcaster, the voice of the Columbus Blue Jackets, my favorite hockey team. I’m in Columbus, Ohio. So as a hockey guy, I’m big into the blue jackets. And I’ve been listening to Bob McGough delegate, who is again, the broadcast or the radio broadcaster for the jackets for years. And he has a podcast called CBJ and 30, where I’ve actually been on it asking questions, and he answers them. But what’s really cool about this episode is I know that Bob has just really talked about how to get better at communication and on camera. He actually talked about that when he started asking for questions, video questions to be on the podcast. And I just reached out to him, I emailed Bob and I said, Hey, would you be interested in coming on my podcast, even though he doesn’t know anything about web design, but just to talk about getting better on camera and communication? That’s exactly what he did.
This was personally one of my favorite episodes. And if you are terrified at getting on camera, do not miss this episode. It really is full of gold from start to finish. This is episode 104. With Bob McGough delegate, check it out.
But that’s the way you have to look at it is somebody whoever you’re talking to envision them and I wanted to ask you to about, about that between talking to one person and talking to a group. Because when you do the play by play, you know, your audit, I don’t know what the numbers are, but your audiences to you know, 1000s and 1000s of people. Whereas when you do CBJ and 30, it’s a it’s a different approach to communication. How do you do that? Do you think you kind of envision who you’re talking to as to whether it’s going to be a broad audience versus a smaller group versus, you know, a more intimate talk like how do you how do you communicate that way? And how do you how do you do you change the way you talk with different audiences?
4) Bob McElligott – Getting Better on Camera
No, I don’t think so. I think I’m, I think when I do a game, I’m trying to do it as though I’m just doing it for you. You know, and the same with the podcast or whatever. I always in my mind. Well, I’m just talking, right? Yeah, but I’m talking like I’m, I’m talking to one person and I want to follow up on one thing that you said too, about looking at the camera. Case in point like right now I’m doing this on a tablet and I know where the camera is on this tablet. Okay?
So when when you’re out there and you’re doing your video if you don’t have a separate camera, if you’re just using the camera on the device that you’re using, know where that camera is. And look at that camera because I’ll tell you, like Josh is you’re talking to me and I’m looking at the camera. I see you in my peripheral vision, right? I’m not looking directly at the screen and watching you as you talk. If I do that, my eyes are going to go down and be looking somewhere else. So whether you’re in a in a conference with people, or whether somebody just watching back Presentation. If I’m looking into the camera, I’m looking at you, no matter what, okay? I’m not distracted. And it’s very easy because, like, I can see every movement that you’re making, but I’m not focused on you specifically, it’s very distracting. You’ve got to mentally override what the heck you’re doing, so that you’re not looking down.
But just think about it. Think about when you go back, when somebody goes back and watches it, do you want them looking at you, especially if you’re to the point you’re trying to sell something? You want to be looking into their eyes, right, as you’re trying to sell it? Or do you want to be you know, off somewhere else looking at something else? And am I going to trust you to buy that thing, if you can’t even look me in the eye when you’re talking to me about it, and you’re not even doing it on purpose, this is all just getting used to the surroundings, like you said, I mean, this is still it’s been going on for 10 months, but it’s still relatively new to many people. So that’s just one of the little tips. It’s distracting. It’s frustrating. You want to look at the other person, you want to see their facial expression and all of that. But you know, what is the end product when you go back and you play it back later and you watch it back later, it’s going to look so much better to you and it’s going to look so much better to your clients if you’re looking right into that camera.
So again, that’s just a little clip, a little dose of awesomeness that literally that conversation, like some podcast episodes might take a little bit to warm up till we get to the good stuff. Bob McElligott from start to finish, awesome. That episode, I can’t recommend enough checking out from start to finish again, specially if you’re just terrified of getting on camera like I was, and you want to get better, you want to be able to sell better, you want to be able to do loom videos, you want to do presentations, you want to do zoom calls, and not turn on the camera and go like this. It’s awesome through him through that’s episode 140 Bob McElligott.
Now, number five, this is episode 153. With one of my close colleagues and awesome web design students Lisa buried about the really that really important. I kept trying to think of the best way to explain it the really important tactic now of authentic branding, and not looking so over polished and not trying to be too perfect. This conversation was incredible all the way through is fairly recent. So some of you may remember, this might be fresh on your mind. That’s episode 153. About authentic branding and how businesses now more than ever want somebody who is real, they don’t want an over polished look, I could do this video in a studio with a bunch of lighting and wild cameras in a perfect background. I’m just my home office and you don’t need this big mic.
You don’t need these big lights you don’t need anything like that you can hear gear is not the issue. Now you can have a simple webcam. And as long as your lighting is halfway decent, that is enough to do videos on your website and do videos for your clients. And in this episode, in this clip, you’ll hear about how important it is to just be real and to be authentic and be you and don’t hide behind your brand. In this little clip, Lisa is going to explain why the days of being too professional and to have her polished are over and businesses changed now. So check this out. I think it’ll inspire you just like inspired me.
5) Lisa Breedt – Combating Perfectionism
Striving for perfection or wanting things to be perfect or wanting things to be overly produced and polished. And this comes back to brand authenticity, the days of being overly produced, polished, so like perfect that people can’t relate to you or over. People see that because you know if you know a lot of this happened was the arrival of social media where a lot of people were like overly produced and really like using so many filters that they don’t even look like they do in person. Now that’s fine you can do that. But guess what, the minute you have to meet a person in person and you do not look like the representation you had online just there you have lost all their trust.
Yeah, just because you have just built up this persona you’ve pulled up this energy and this vibe of who you are. But it’s not really you because you are trying to be like others you you you put in too many filters you you actually hiding who you are behind all of that and it’s not really who you are when you show up in person face to face or on a Zoom meeting it will show immediately and they go your trust so my advice here is you know just be you be who you are make the little mistakes we are human no human is like a robot and we don’t make mistakes. I mean this was our third take it happens yeah, but just flow with with the mistakes I look you know if it’s a really bad mistake, you’re edited out, but don’t strive for that perfection and then you never get out the blocks.
So again, Episode 153 Lisa breed I gosh, I love that episode all the way through. I highly, highly recommend you check that out.
Now number six 142. This is with the author of the of the book, Think Red Flags. This is Walter Hill. It was interesting because his proposal came through I often get emails from people with guest ideas for the show. And I saw this guy, Walter Hill, and I saw the book title. And I thought, Okay, that’s interesting. What was more interesting about Walter though is how seasoned of an entrepreneur he is, he has been an entrepreneur, and in the business world for decades, and he has just such an incredible outlook on business and life and how to spot dangers in your business, and how to spot threats and red flags so that you can avoid them.
Or if you do run into mistakes, they’re not catastrophic. And in this little clip, you’re going to hear from Walter, you’re going to hear about a little situation that he had with his daughter, who basically told him I need to make mistakes to get through life. And his big thing is you don’t want to have catastrophic mistakes that are going to derail you completely. And in business, this is really, really important. So I thoroughly enjoyed this talk with Walter Hill, he was such a pleasure to have on it was an honor to have him on the podcast, seasoned entrepreneur, Episode 142, make sure you listen to the full episode, if you haven’t already. And check out this little clip from Walter.
6) Walter Hill – Avoiding Mistakes You Can’t Recover From
Well, you just given one of the best examples of brand flagging. People ask, you know, what is it? That’s an excellent example of what it is and what it does. It’s wasn’t an object that you had to do anything with it was your mindset. It was your thought process that said, you know, what, what if, and, but these things can prevent problems that can be catastrophic. And that’s the whole idea. I remember when my 16 year old daughter when she was 16. At the time, she said to me, and I was doing one of my dad coaching things, which you will certainly realize as you go along with your kids,
Yeah, yeah, there are three in one right now. So I do too much coaching yet. But yeah, it’s
A little early. Let’s see, she said, I was explaining somebody. And she says, Well, Dad, you know, I know you don’t want me and my sister to make mistakes. She said, but we’re going to have to make our own mistakes as we grow up. And I said, You’re absolutely right. I said, Sweetheart, as your father, my job is not to keep you from making mistakes, but from keep you from making mistakes from which you cannot recover. Gotcha. That’s my job. And the same thing applies to our business life, we have to just identify and avoid those mistakes, that could be catastrophic. If I’m a small business, and I have a shipment of goods coming in from China, and, you know, two or three containers, and it’s two or $300,000, and I’m a small business, and open the container, and the goods are not what I expected.
You know, it’s close to time to close the doors. I mean, you know, unless you can you have the reserves to take a two or $300,000 hit, and you’re a small business, which most small businesses don’t, then it’s has a major impact. So what we’re trying to do is not overdue, but really identifying the things that can have a major negative impact on your business and control those that’s a smaller load, the smaller low impact things will you know, they come and go you learn from them and you move forward from them. You don’t have to put as much focus on that.
Gosh awesome. Are these like these guests? Awesome. And again, these are just 10 moments out of hundreds, throughout the year that I had. So Gus, thank you guess anyone who’s watching this, who’s been on the podcast, thank you for coming on. I wish I could feature 1000 But that’s gonna be a long video. So we’re gonna stick with 10.
Now, number seven, this is episode 115. With one of my favorite new entrepreneurs, Ellen Yin, she basically teaches people how to go from cubicle to CEO. I’m all about that, because that ain’t my style. Probably no my thoughts on the corporate world and stuff like that. Well, Ellen was such a great guest. She’s so savvy, so smart. And it was funny is actually one of our I have a student who was one of her students as well. And this student, April, shouts April, she was like, You should talk to my business coach Ellen, and you would love her. And then I was like, well, you get me in touch with her. I’d love to have her on the podcast. And I did. And what was interesting about this clip that you’ll hear is Elon really talks about whether everyone is cut out to be an entrepreneur, because this is something I was curious about. It’s like, is every should everyone be an entrepreneur? And you’ll find out in this clip, what her thoughts are on that to see if maybe this is right for you. Likely if you’re listening to this podcast, it’s gonna be right for you. But coming to find out it may not be for everyone check this out.
7) Ellen Yin – Not Everyone is an Entrepreneur
Do I think anyone can make money online? From from from an existing skill or you know, whatever it is? Yes, yes. I do think everyone is capable of doing that. Do I think everyone should be an entrepreneur? No. And and I really think that like you mentioned, entrepreneurship takes a very unique I don’t even mindset Yes, but it takes This desire to truly forge your own path and create something in spite of every bad thing that could be thrown at you, because it’s tough. It’s people love to glamorize, like, oh, you work for yourself, and you get to be in your PJs, and you can make an unlimited income. And you know, they, they shout all these things from the rooftops.
And while those things may be true, for some people, I, I think people don’t often talk about like, there’s a lot of hard stuff that comes your way when you’re an entrepreneur and you have to want the the journey bad enough that you’re willing to go through it, because people often just see the end vision. They’re like, Oh, well, if I could just, you know, make a six figure income or seven figure income as an entrepreneur, then that’d be amazing. But the thing is, like 99% of your time is not spent at the end post, right? It’s the journey.
So if you don’t actually love the journey, I don’t think you’re going to love being an entrepreneur. And what I will say to that as well is I think the world needs both I don’t think everyone’s minds and spirits and hopes and dreams are desired to be on to be like business owners. And I think that we as entrepreneurs could not be successful without great teams, if you choose to have a team. And so I think some people like your dad, they they thrive in being part of a mission that’s bigger than themselves and working together with their peers and using their skills for good, and making an impact through their jobs. And receiving that paycheck. And for them, the reward is, is there it’s fulfilling for them. And I think that sometimes, too, maybe you’ve noticed this in the entrepreneur, entrepreneurship world, people tend to shame the nine to five world as if like, it’s something that’s bad and should be avoided. But I think that’s only true if it doesn’t fulfill you because it does fulfill some people. And so I think, yeah, to answer your question, in short, no, I don’t think everyone should be an entrepreneur.
So again, Ellen, in Episode 114. That one is another one that is going through and through, she was just awesome. I, I’m already excited to have her back on the podcast. So Elon, if you’re listening to this, hit me up because I want to have you back on all right now to number eight. This is episode 101. Speaking of business coaches, with my personal business coach, this is James Schramko, who I’ve been with since the fall of 2018. And right when I started doing courses, I signed up with James coaching, and I’ve been in his community and his coaching ever since. Still with him today.
James is awesome. The reason I love James is he is a very counter intuitive entrepreneur. He is not a big hustle, hustle, hustle kind of guy. He is a lifestyle, work life balance type of guy really resonated with me. And his book is how I got involved with him. And the book is called Work Less, Make More. So he is the author of that book, I highly recommend number one checking that book out again, work less make more by James Schramko. And in this little clip you’re about to hear first of all was on it was honor to have him on the podcast. And that one again, another episode with gold just through and through. I feel like every time I asked him a question, he gave me a snippet I could use across different platforms.
But in this episode, and in this clip, in particular, I think you’re going to be challenged, especially if you’re somebody who is interested in hiring out, if you are to the point where you’re just slammed and you’re thinking about scaling, but you don’t want a big agency like I didn’t want, you’re nervous about hiring you like controlling things, your your contact for your clients, this episode will help give you some inspiration, encouragement to do it. Because whether you realize it or not, you’ve actually already hired out. So you have the skill, check this little clip out and see if this gives you some more inspiration to do so.
But I want to ask you, so if somebody is listening to this, and they’re getting inspired, or they’re writing tasks down, they want to figure out what they can cut out or delegate. But here comes the pivotal point. It’s like, just like I did, I got nervous about paying somebody to do something, whether it was a pride thing, whether it was an OCD thing, just wanting to have all the control or whether I was just nervous that it’s just weird to pay somebody and then it’s like, well, I could do that. Why pay somebody? What would you say to somebody that’s stuck in that salary? Or maybe Freelancer mindset that’s afraid to delegate but you know, that’s the next step they need to do.
8) James Schramko – A Hiring Mindset
Well, have they ever eaten in a restaurant?
I’m guessing so.
Then they’ve already done it. You already have the skill, you just probably don’t know it. You have the skill to pay someone to go and do that. To grow the food, prepare it like transport it, prepare it, cook it syrup on a plate for you to eat and then when you leave, they wash up. And if you don’t feel bad about that, then why would you feel bad about providing employment opportunities to people like putting money back out in the world? If you want to be if you want to be more of a contributor, employ people feed the economy. Like I love sending money over to my team. I know that they’re growing families that they’re consuming, they’re putting money back into the marketplace. and it’s creating goodwill.
So I think it’s okay to hire people, I think you can do more, you’ve got a little more power to help more people if you can grow. And I’d say the number one thing that’s holding a small business back from being a bigger business, is they’re not spending enough. And if you switch the word spending to investing, then it probably starts to make sense. Because at the end of the day, what matters is come tax time, how much is left in your account. So all your revenue comes in, all your expenses go out how much is left in your account. So you could be the web developer who does everything yourself, and you bring in $100,000, and you spend it out $10,000, and you keep 90,000. Or you could hire a team to do everything, you could bring in a million dollars in the year, you could spend out even 400,000 or 500,000, to everyone else, and all the other things and be left with $500,000 in your account. And you actually didn’t even have to do that much because everyone else did it for you.
So there you go. Is James like, he’s just awesome. He is awesome. I’m so glad he’s my coach, I highly recommend you check out the whole episode, Episode 101. With James Schramko, you’ll get that type of encouragement and challenging type of you know, motivation, along with everything else that we really wasn’t awesome, awesome episode. So thank you, James, for coming on. And let’s move to the last couple. This is number nine, with one of my very favorite colleagues in the WordPress realm. This is Emma Kate, Episode 151. This is the second time she was on the podcast.
And in this episode, we talk about excuse me setting client boundaries, a huge issue for all entrepreneurs, but definitely for web designers, when it comes to them know in the boundaries, should I text you should I call you when should I call you? How should I email you? Should I even email you? Do we use a sauna or Basecamp we talk all about setting those client boundaries. And before you check out this little clip that image shares, just remember, it is up to you. If your client is texting you at all hours of the night and they’re calling you. And they’re doing things that are not ideal for you. You’re probably you probably clicked quick to want to blame them. But the reality is, it’s probably your fault, because you didn’t set those boundaries. So this episode, Episode 151 teaches you in depth how to set client boundaries, check out this little clip from Emma, on how she felt more power to set those boundaries early on. Yeah,
9) Emma Kate – Setting Boundaries in Business
I think so much of it is almost giving yourself permission like to set those boundaries, I think that’s the thing, I it took me a while to realize, hey, no, I’m kind of, I’m the boss here I can, I can do what I want. And if it doesn’t suit a client to I was at that point where it’s like, that’s okay, I’m just not the designer for them. I can recommend someone else who likes to chat on the phone or whatever it might be. So I think and I noticed this with students a lot, it’s really, all I’m kind of doing when I’m telling students is I’m giving them permission, I’m telling them they can do whatever they really want to do in a way and design their business around that.
And one of the things I think that probably pushed me over the edge is that so many of my designer friends, like I’m yet to have children, but so many of my designer friends had children. And so they had to start setting these clear boundaries of like, this is when I work and or I work at all these random hours, but you can expect to hear from me within 24 hours or whatever it might have been. And so, and no one questions that of course, you know, if you’re a mom or your dad, people know, you’ve got other priorities, and people work around that. So I kind of thought, well, you know, What’s stopping me doing that, really, I can, I can design my life around that. And really, I need to sort of put that in place. But when I do have children, I need to have these clear boundaries. Anyway. So
So there you go. Just a little clip, little tip there on how to set client boundaries, check out episode 151 For the full episode with my great and awesome colleague, Emma Kate from Down Under. Check that out for sure.
All right now the final top 10 moment again, for me personally have many I had hundreds of moments 1000s of moments. So if you’ve been on the podcast, and as a guest and you didn’t make you’re not on the list, just know. I was it was a struggle. I wanted to put so many more moments in here, but I did decide to limit to the top 10. Now my top moment personally of the year came from having world class entrepreneur Pat Flynn on the podcast. He was able to come on for Episode 100, which was an honor, he is I really have two main mentors right now. It is James Schramko. My business coach who you just heard from and it’s Pat Flynn, by way of his courses in his membership and a lot of his material.
So when I was on his podcast for the spark passive income show I just asked him I said Pat, would you be interested in coming onto the show, and he agreed to be our featured guest for 100, episode 100. And he just dished out value bombs. Every segment, same thing, every time I asked a question. It was like a snippet I could put somewhere. And in this particular little clip, he dishes out a quote, that is resonated with me ever since. And he dishes out quite a few things in this little snippet you’re about to hear, but I’ll just tell you right now, actually, no, listen to it. And I want to see if you can guess which quote stood out to me and impacted me that I think is going to impact you check it out.
10) Pat Flynn – Living a Life of “Oh Wells” Rather Than “What If’s”
Yeah, I mean, the first thing I often do is flip that mindset, right? Because when people go, Well, you know, this is risky. Like, you know, there’s there’s some negative things that can happen here, right? That’s often where we go first, right? Which is, which is great. That’s our biological security system, if you will. And that’s important because we can reduce the risk, which keep us safe. But I often flip the script really quick, and I go, Well, what’s the risk of not doing this? Right? I want people to think about what happens if they continue on the same path. And if we take a little trip at the DeLorean in the future, and we consider ourselves at from this point forward, we have two choices, we go this way. Or this way.
Let’s travel into the DeLorean into both scenarios, into the future and see how we feel after each of these. And what we perhaps either feel like we missed out on or we might regret. You know, for me, I often like to live by this phrase. And that’s I’d much rather live a life full of Oh well’s than a life full of full of what ifs. Right, so. So that that’s important to me, right? I want to see if it works. And if it doesn’t, at least I know it doesn’t. Versus when I’m older sitting in my, you know, Grandpa chair or whatever thinking wow, what if I had done that? And just like that eating me all day eating eating my brain all day? I don’t know.
So so that’s kind of where I often have my students start, when we start thinking about this, like, let’s flip it to potentially the positive what could actually happen if you do this? So that’s number one. Now, there is risk. Obviously, you might have a family you might have, you know, some other things going on you. Often we, as you, as I’ve already demonstrated, we often think about the worst case scenarios, right? So if we step back from the situation, we go, Well, what is actually the worst thing that can happen if I were to give this a shot? Yeah, a lot of times, it’s not even close to what it might be. Right?
You might find that well, actually, you could just go get another job back to the thing that you were doing before. If that’s, in fact, something that, you know, didn’t work out on this new path, you can go back, like I could have gone back to architecture eventually, and have no problem, right? If the business thing didn’t work, and I didn’t even think about that. I was just like, my life is over. What am I gonna do? You know, I’m gonna end up naked in a ditch somewhere, like, you know, just like our brains are crazy like that.
At the same time, even on that on that front? No, because I have some friends and family who if I were really, really struggling, they would help me, and they would support me. And I have advocates in my life. And so that’s really key, too. So yeah, honestly, there’s a lot of things working in my favor to take this risk. Now, obviously, if money is an issue, then you could potentially build a little bit of a bankroll. First, just to kind of keep yourself above water in case things take a little bit more time than expected. And many people want a little bit of a safety net as well. And that can help reduce the risk to.
I think, also realizing that there are people out there who are likely doing the things that you are hoping to do. And they’ve done them already and have already gone through a lot of mistakes and could shave hours, days, weeks, years off. Yeah, decades off your learning process. Yeah, right. So this is why when I’m trying something new, I often go okay, who’s done this already? Right. I’m like looking around, and I try to find somebody this is ever all parts of my life. From the time I committed to running a triathlon, I found a person who knew how to do it, hired them to help train me. And you know, the part of that that was interesting, because he had a business too. And I was able to get a good deal because I was able to kind of pro bono a lot of that too, which is pretty cool.
When I’m learning a new platform, okay, who are the big players on this platform right now? And what are they doing? Well, that’s working and who’s teaching about this stuff, so that I don’t have to go and fumble like I did in the beginning, I can just go to a person who’s done it before me. And that reduces the risk too, because part of the risk is taking too long to figure things out. Now, you will stumble, you will make mistakes. But if you can cut that in half, or by, you know, three quarters, because somebody else has already gone down that path first. Well, hey, then it might even be worth investing into that, or at least investing time into doing the research. Yeah. So that that’s important too.
And then the big thing that I often recommend for people starting out who feel like this is a big risk is, you know, also remember that it’s not always just a binary choice, like I’ll have to go all in on this or on this, you can actually slow roll your way into it. Right? Like a lot of people I’m sure many of your students also continue to have a nine to five job while doing the web design stuff on the side. And that’s, that’s great, too. There’s a great book by Chip and Dan Heath called decisive that really unpacks this idea that we as humans, we just like We just think A or B, or yin and yang, or you know, two, there’s only two sides of the coin. But there’s often in the decisions that we make moving forward a whole spectrum of things that can happen in between. And it’s important to consider those options too. And there’s likely a less risky option in the middle somewhere for you.
And here’s the quote, if you didn’t guess it, I know there’s a couple in there. I’d rather live a life full of Oh wells than what ifs. That my friends is definitely a top moment for me from the podcast last year. I hope that resonates with you as well, particularly, those of you who are thinking about going full time. Those of you who are maybe side hustling web design right now and you’re just you’re leery of taking the risk. And I understand it’s a big deal, especially for those of you who have mortgages and responsibilities and families. It is a big deal and needs to be planned out. But I’m telling you right now that quote, I’d rather live a life full of Oh wells than what ifs.
I back that up 100% When he said that I got chills, I still get chills thinking about that. Because I think about some of the top moments of my life of when I did something big and when I took the risk. And that quote really sums up how I felt and how I feel now, because I’m already still at that point where I’m still taking big risks. And I have that quote, in the back of my mind, maybe I’ll put it up on the wall. Maybe I’ll put up on the wall here somewhere. I’d rather live a life full of what ifs than are radical lives. Rather little. Let’s rewind, I’d rather live a life full of Oh wells than what ifs.
So there you go, guys. This is my top 10 moments that was episode 100. With Pat Flynn. Definitely check all these episodes out and more. If you haven’t already from last year on the podcast. Thank you for watching. Be sure to subscribe. Wherever you’re listening to this podcast. This one’s interesting, because we’re actually doing video and audio. If you’re new to the podcast, all my interviews do go up on YouTube. My solo episodes are generally just audio. So this will just be on wherever you listen to the Josh Hall web design show on podcast. But make sure if you would, please subscribe. And definitely leave a review, particularly for those of you listening on Apple, or Spotify and Spotify.
Now you can do reviews, you can actually go to Josh hall.co/podcast, review one word, and then I’ll give you some links to be able to easily do some reviews. So it would really mean the world to me to get a rating and review. I do read all the reviews. So if you would do that, that would be amazing. And last note, just remember, my awesome VA Kam outlines, timestamps and fully transcribes every one of these podcast episodes. So when you go to Episode 100, for example, Pat Flynn, you’ll get a full transcription timestamps, with the outline of the episode links and everything we discussed. So just remember, every episode, it’s like episode 114. It’ll be Josh Hall Dotco slash 114. You can go there for all the outline and all the goods and all transcriptions, particularly for those of you who don’t speak English as a first language.
God forbid you’re learning English through my podcast, I’m sorry about the words that you’re going to have in your vocabulary because I tend to mix words together and make up words, but you can get the full transcriptions there. So anywho those are the top 10 moments from the podcast in 2021. Thanks for listening. Thanks for watching. I hope you enjoyed this. And again, last reminder, take some time to do this for you as well reflect on last year, think about your wins your accomplishments you did way more than you realize that you already did. So I want you to take some time right now. I’m gonna give you some coaching motivation. reflect on the year if you’ve already planned out 2022 awesome if you haven’t yet, plan out your big goals. Plan out your quarterly tasks and what you want to get done. And then reflect because you did awesome. You did awesome last year. Keep that momentum going. Alright, see you on the next episode.
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