Welcome to our series Scaling Your Divi Web Design Business where we’re exploring proven tactics and actionable strategies that will help you grow your Divi based web design business.
In preparing and researching for this series, I interviewed 9 active Divi community members ranging from folks who are a “one man shop” just starting their scaling journey all the way to more established businesses with teams of 20-30 employees. Throughout the series, you’ll see references and quotes from the interviews. But there’s more. I didn’t want to take the chance of overlooking any ideas, tactics or expertise during my interviews, so I recorded every chat for you to refer back to at your convenience!
1) Preparing to Grow Your Divi Web Design Business
For many freelance web designers, there comes a point where you need to thinking about scaling your business. This could come intentionally or unintentionally and it can be very overwhelming. The good news is, there’s help.
This series will provide you with actionable and practical strategies on how to scale your web design business no matter if you’re just wanting to grow slowly from a one man shop or if you’re wanting to quickly build a full fledged web agency with a big team. And the best part is, this series isn’t based off of theory or some dated academic program, it’s a culmination of experience from several established Divi Web Design business owners who are currently in the thick of it.
2) Solidifying Systems and Processes for Your Divi Web Design Business
When you’ve prepared your mindset and you’ve solidified your strengths and weaknesses, it’s time to take the first step towards scaling your business. And that is to solidify your systems and processes. If these aren’t organized, templatized and ready for scale, adding other people into the mix will likely result in a chaotic and perhaps a very costly experience.
In the previous post, we explored how preparing your mindset will enable you to step into the role of the leader or the most important roles that you NEED to focus on. We glanced over preparing systems and processes and will now dive into those areas in more detail before you start building a team to fill in those roles.
3) Finding and Hiring Your Divi Web Design Dream Team
Once you’ve mentality prepared to scale your business and you’ve solidyfied your systems and processes (as best as possible), you’re ready to start growing your team. At this point, business owners often rush into hiring, growing a team and building a big agency but without the proper mindset to handle that growth, it will often lead to a series of hardships that could’ve been avoided.
The next 2 posts will intentionally focus on proven strategies and tactics from the experienced Divi web design business owners I interviewed which are geared towards helping you find and hire the right talent for your business/situation. Let’s dive in!
4) Effectively Growing and Managing Your Divi Web Design Team
Once you’ve taken the plunge to start finding talent, hiring and building your team, it’s now important to focus on how to actively grow, maintain and nature those relationships in order to effectively scale. And to echo what I mentioned in part 1 of this series, these ideas aren’t taken from a dated text book or unrelevant corporate environment, these are real world tactics, strategies and ideas again taken straight from the 9 Divi web design professionals I interviewed while researching and preparing this series. Let’s dive in!
5) Organizing the “Client Side” of our Divi Web Design Business
In the final post of our series, we’re going to focus on the client-facing side of your business to be sure the external systems are in place so you can effectively scale. Let’s recap the major topics we’ve covered so far in this series before we dive into the final chapter.
1) The first step is to prepare your mindset to scale.
2) The second is to solidify your systems and processes before you start bringing team members into the mix.
3) The third is to start finding and hiring your web design dream team.
4) The fourth is how to effectively grow and manage 7our team.
These are all, for the most part, internal tactics. Once these are all in place, it’s time to realign focus on the other most important factor of your business – your clients. In this post, we’ll explore some proven tactics on how to manage your clientele, manage support inquiries and how you can make sure your business is fully ready to scale. Again, this information is taken from the 9 Divi professionals I interviewed in preparing this series.